Loewe Connect ID – Connect to connect

The renowned german TV manifacturer "Loewe" responded to the anticipation of their customers while waiting for during the manifacturing for their own personalized TV. Every Connect ID is individually designed by the customer and got an own facebook profile for self-portrayal. We installed cameras that took photos and films of the process steps. The own creation taking form was step by step added to the timeline of each individual profile. Client: Loewe Agency: Philipp und Keuntje Creative Director: Simon Jasper Philipp Copywriter: Adrienne Tonner, Lilian Das Art Direction: Tolke